From cave paintings to the classics, Jesus to J.K. Rowling, Shakespeare to Spielberg, storytelling has always been how we connect, learn, and inspire. Stories help us make sense of things. They engage us because the journey from a problem to a solution is at the heart of every transformation. Whether it's an unexpected challenge or […]

About 10 years, my family began noticing that I wasn’t quite catching things in conversations. It took me a while to admit it to myself, but eventually, I went for a hearing test. The results showed my hearing was fading. I chose to ignore the audiologist’s advice and carried on as if nothing had changed. […]

How often have you stared at a slide deck with so much information crammed into it that you remember almost nothing at best? Or have you found yourself on a website homepage that is so overloaded with all the amazing benefits the company has to offer that you just move on to another more visually […]

There’s a guy called Dave who routinely inflicts pain on me, and I pay him for it. My 30 minutes with Dave are the lowlight of my week except that our conversation is always fab because we both support the same football team. I don’t know how Dave does what he does but I know […]

Your website is a major asset in your marketing but does it bring your customer into the story your business is telling? Is it match fit? Your purpose-led business deserves to make a significant impact but you know you don’t have the time or skills to create strategic marketing that connects with your customers and […]

There’s a little coffee shop in Covent Garden that sells coffee. I know, it’s weird right? But here’s the thing; there are probably over 100 coffee shops within about a square mile of that particular one but when I’m anywhere near (and I mean 30-minute walking distance) I will head for my favourite coffee shop. […]